FrontRow™ PRIMA Prices & Configurations

This product range includes four modules to create straight seat configurations. Arm wedges can be requested for curved rows. Also corner seats and couches will be available soon.

Individual Modules

Prima modules
Dual Motor (all units)
Seating controls in arms apart from 06
Price per module Fabric Leather
Single seat £2,400.00 £2,800.00
01 (double arm) £2,400.00 £2,800.00
03L / 03R (single arm end-section) £2,250.00 £2,650.00
05L / 05R (single arm mid-section) £2,250.00 £2,650.00
06 (no arm) seating controls down side of the seat cushion £2,200.00 £2,500.00

All prices shown are SRP and include VAT at 20% but exclude delivery and installation charges.

Popular Configurations

Single 2 Arm Recliner - Full Leather

Prima Single Chair

Width = 96cm

Fabric £2,400.00
Leather £2,800.00

All prices include VAT @20% but exclude delivery charges.

Prima 2 Seat (Opt 2)

Prima 2 Seat (Option 2)

Width 96cm + 80cm = 176cm

Fabric £4,650.00
Leather £5,450.00

All prices include VAT @20% but exclude delivery charges.

Prima 3 Seat (Opt 2)

Prima 3 Seat (Option 2)

Width 80cm + 96cm + 80cm = 256cm

Fabric £6,900.00
Leather £8,100.00

All prices include VAT @20% but exclude delivery charges.

Prima 4 Seat (Opt 2)

Prima 4 Seat (Option 2)

Width 80cm + 80cm + 80cm + 80cm = 320cm

Fabric £9,000.00
Leather £10,600.00

All prices include VAT @20% but exclude delivery charges.

Prima 4 Seat (Opt 4)

Prima 4 Seat (Option 4)

Width 96cm + 80cm + 80cm + 80cm = 336cm

Fabric £9,150.00
Leather £ 10,750.00

All prices include VAT @20% but exclude delivery charges.

Prima 5 Seat (Opt 1)

Prima 5 Seat (Option 1)

Width 80cm + 80cm + 80cm + 80cm + 96cm = 416cm

Fabric £11,400.00
Leather £13,400.00

All prices include VAT @20% but exclude delivery charges.

Prima 6 Seat

Prima 6 Seat

Width 80cm + 80cm + 80cm + 80cm + 80cm + 96cm = 496cm

Fabric £13,650.00
Leather £16,050.00

All prices include VAT @20% but exclude delivery charges.

Prima 2 Seat (Opt 1)

Prima 2 Seat (Option 1)

 Width 80cm + 80cm = 160cm

Fabric £4,500.00
Leather £5,300.00

All prices include VAT @20% but exclude delivery charges.

Prima 3 Seat (Opt 1)

Prima 3 Seat (Option 1)

Width 80cm + 64cm + 80cm = 224cm

Fabric £6,700.00
Leather £7,800.00

All prices include VAT @20% but exclude delivery charges.

Prima 4 Seat (Opt 1)

Prima 4 Seat (Option 1)

Width 80cm + 64cm + 64cm + 80cm = 288cm

Fabric £8,900.00
Leather £10,300.00

All prices include VAT @20% but exclude delivery charges.

Prima 4 Seat (Opt 3)

Prima 4 Seat (Option 3)

Width 80cm + 80cm + 80cm + 96cm = 336cm

Fabric £9,150.00
Leather £10,750.00

All prices include VAT @20% but exclude delivery charges.

Prima 4 Seat (Opt 5)

Prima 4 Seat (Option 5)

Width 80cm + 80cm + 80cm + 80cm = 320cm

Fabric £9,000.00
Leather £10,600.00

All prices include VAT @20% but exclude delivery charges.

Prima 5 Seat (Opt 2)

Prima 5 Seat (Option 2)

Width 80cm + 80cm + 64cm + 80cm + 80cm = 384cm

Fabric £11,200.00
Leather £13,100.00

All prices include VAT @20% but exclude delivery charges.